Edward Deming is known as the father of the quality movement. TQM became a fixeture of many industrial and non-industrial companies. Yet, according to studies two thirds of companies consider that TQM hasn’t met their expectations.

Is it TQM’s or Dr. Deming’s fault? Or did most of the companies miss something in Deming’s message?

Watch this video (3 parts, ~28 minutes) and see what this message really is.