Visit IDEO’s work process and culture

The Deep Dive on The ABC Nightline JULY 13, 1999 This film showing the workings of IDEO became a classic for Nightline and one of its most requested video/DVD products ever. Most of its appeal came from the featured team’s ability to design an astounding...
Watch the Freedom, Inc. culture in SEMCO

Watch the Freedom, Inc. culture in SEMCO

Visit SEMCO Brazil’s Caring Capitalist JUNE 15, 2005  Here is an excerpt from the 14′  video:PETER MARTIN : The SEMCO philosophy is that a lot of what managers normally do shouldn’t be done? RICARDO SEMLER: Absolutely I would say that maybe 30% of...
Ricardo Semler’s interview on Australian ABC

Ricardo Semler’s interview on Australian ABC

SEMCO ‘s culture by Semler on   MARCH 6, 2007  Here is an excerpt of Semler’s interview:KERRY O’BRIEN: Do you have any respect for a corporate culture, say, an investment bank, a very successful investment bank, where part of the culture is that...

David Kelley speaks of IDEO work and culture

On designing IDEO’s products and culture for human friends David Kelley, founder of IDEO AUGUST 21, 2006 Here is an excerpt from David Kelley’s podcast:  …When I got to Boeing… I really didn’t do well with, every relationship I have is...